Our school has always required that teachers maintain websites as a tool for communicating with both parents and students. For most teachers, "maintaining websites" means housing updates and classroom resources in Blackboard -- a popular service that our district has been using for years.
Here's three reasons why I think YOU should use Posterous for classroom websites, too:
You can post directly to your website from your email inbox.
If you're anything like me, you're flippin' buried under email for half of your planning period, right?
That makes getting content posted to your website difficult simply because you have to remember to go to a completely different site with a completely different password and sign in whenever you actually want to make a post.
By the time you're done deleting, responding, forwarding and cursing your way through your inbox, what are the chances that you're REALLY going to want to head somewhere different to post content on the web?
Right. Darn close to zero.
That's one of the reasons I like Posterous so much.
I've got a unique email address for my site. All I have to do to post is open a new email and send it to the right address. Posterous converts the subject line of the email into the title of a new post. The message body becomes the content for the new post.
For me, posting from my email inbox simply saves time. I'm there already. I don't have to navigate anywhere or play frustrating password guessing games. For tech-hesitant teachers, posting from email inboxes makes updating websites a HECK of a lot more approachable because there's nothing new to learn.
Parents can receive updates any way that they want 'em.
After spending the better part of the past decade as a Blackboard junkie, one lesson became painfully clear - the VAST majority of my parents weren't even bothering to look at the content I was posting.
The reason was simple: THEY were too busy deleting, responding, forwarding and cursing their way through inboxes to go and check a separate site for content, too.
With Posterous, your audience can choose to receive instant email notifications every time you make a post. Or they choose to receive a daily -- or weekly -- summary email including links to the new content you've posted.
Or they can subscribe to your site using an RSS feed reader -- or they can even choose to navigate straight to your site on the Internet if they want to.
Want numerical proof that this kind of "consumption flexibility" matters? As of right now, 52 (out of 120) of the families that I serve are signed up for email updates. More convincingly, my posts are averaging 150-200 views EACH.
That means moms are looking at my content. Then, they're forwarding it to dads who are forwarding it to kids. Sometimes dads look first and forward to moms who forward to kids. I'll bet grandmas even see my content too.
The point is simple, y'all: When you give people choices over how they can consume the content that you're creating, they'll actually READ what you are writing!
You can easily embed ANYTHING in a Posterous blog post.
For me, the real value in a class website has more to do with sharing content with kids than it does sharing content with parents.
Sure, I want mom and dad to know that there's a field trip on Friday. But it's WAY more important that Johnny can easily find new copies of the 17 handouts that he's lost in the bottom of his backpack.
On Blackboard, uploading content was an INCREDIBLY cumbersome process. The last I checked, it took something like six different clicks to actually get a document into my website -- and I could only add 'em one at a time.
When I want to upload content to Posterous, I just add attachments to the email messages that I'm sending to my site. Through the magic of Posterousness, the content is AUTOMATICALLY embedded -- and made downloadable -- in a new post.
It works GREAT for documents -- here's a handout that I uploaded earlier this week -- but what's REALLY groovy is that it works GREAT for audio and video content too. Look at how an audio recording that I made is embedded WITH a player in this post.
Both the document and the audio file started their Posterous lives as email attachments, y'all. I didn't have to go to another service and upload the content first. I didn't have to figure out where embeddable text was hidden. I didn't have to copy and paste computer code into an HTML editor.
I just had to send an email to the right address with the right attachments.
No joke: If you're looking for a ridiculously easy tool that can save you time and hassle all while helping to ensure that your parents actually read the content that you are posting on your classroom website, Posterous rules.
It's so good I'd even PAY to use it.
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